New Chrysler, Dodge, Jeep, Ram & FIAT Vehicles in San Luis Obispo, CA
Ready to upgrade your drive across California's Central Coast? At Cole Chrysler Dodge Jeep Ram FIAT, we proudly serve drivers throughout the County of San Luis Obispo, including San Luis Obispo, Atascadero, Paso Robles, Arroyo Grande, Grover Beach, Morro Bay, and Pismo Beach, as well as nearby communities like Lompoc and Santa Maria. Whether you're searching for rugged capability, family-ready comfort, or electrified performance, our team will help you find the perfect match.
* MSRP is the Manufacturer's Suggested Retail Price (MSRP) of the vehicle. It does not include any taxes, fees or other charges. Pricing and availability may vary based on a variety of factors, including options, dealer, specials, fees, and financing qualifications. Consult your dealer for actual price and complete details. Vehicles shown may have optional equipment at additional cost.
*Pricing provided may vary significantly between website and dealer as a result of supply chain constraints. Pricing shown is non-binding and does not constitute an offer. Contact your dealer for updated vehicle pricing.
* The estimated selling price that appears after calculating dealer offers is for informational purposes, only. You may not qualify for the offers, incentives, discounts, or financing. Offers, incentives, discounts, or financing are subject to expiration and other restrictions. See dealer for qualifications and complete details.
* Images, prices, and options shown, including vehicle color, trim, options, pricing and other specifications are subject to availability, incentive offerings, current pricing and credit worthiness.
* Max payload/towing estimate ratings shown. Additional options, equipment, passengers, and cargo weight may affect payload/towing weights. See dealer for details.
* In transit means that vehicles have been built, but have not yet arrived at your dealer. Images shown may not necessarily represent identical vehicles in transit to your dealership. See your dealer for actual price, payments and complete details.
Top-Selling New Models in Stock at Cole Chrysler Dodge Jeep Ram FIAT
Looking for your next adventure-ready SUV or work-ready truck in San Luis Obispo? Cole CDJRF offers a deep inventory of high-demand vehicles across trusted brands. From off-road-ready Jeeps to heavy-duty Rams and electrified family haulers, we've got something for every lifestyle.
- Jeep Wrangler: Built for off-road adventure and California backcountry trails
- Jeep Grand Cherokee & Compass: Premium comfort with legendary capability
- Wagoneer: Full-size luxury SUV ideal for growing families or long road trips
- Ram 1500, 2500, 3500 & 3500 Chassis Cab: Heavy-duty trucks made for towing, hauling, and jobsite durability
- Chrysler Pacifica Hybrid: A fuel-efficient minivan for smart family travel
- Dodge Hornet & FIAT 500e: Compact performance and electric fun around town
Ready to explore our latest arrivals? Browse our new Jeep inventory, new Ram trucks, and new Dodge models available now in San Luis Obispo. For bold styling and off-road upgrades, check out our lifted RAM & Jeep selection.
Why Buy from Cole Chrysler Dodge Jeep Ram FIAT?
Family-owned and operated since 1950, Cole CDJRF has proudly served Central Coast drivers for over 70 years. As a third-generation dealership, we prioritize relationships over transactions, offering transparent pricing, honest advice, and personalized service from a team that truly cares.
Unlike big-box stores, we specialize in custom factory ordering across Jeep, Ram, Dodge, Chrysler, and FIAT. Whether you're building the ultimate off-road SUV or speccing out a jobsite-ready truck, we'll guide you through every step.
We proudly serve customers from San Luis Obispo, Atascadero, Paso Robles, Arroyo Grande, Grover Beach, Morro Bay, Pismo Beach, and throughout the County of San Luis Obispo, delivering a dealership experience rooted in community and trust.
Looking for a great deal? Explore our current dealership promotions and factory lease & finance specials to find the best offer for your next vehicle.
Schedule Your Test Drive in San Luis Obispo
See something you love? Don't wait-our most popular models move fast. Visit our showroom or get directions to Cole CDJRF in San Luis Obispo today.
We're here to help drivers from Santa Maria to Paso Robles and across the Central Coast find the perfect vehicle for their lifestyle.
Ready to start your new car journey? Contact us or browse our latest new inventory online now.
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